"The Route Napoleon is a French national treasure," explained Jérôme Viaud, the mayor of Grasse, a town best known for its perfume industry as well as being one of the main stop-offs on the Bonaparte's journey. "It stretches from the Mediterranean Sea all the way up to the Alpes mountains, boasting an incredible diversity of landscapes, architecture, culture and history. There's no better way to get a snapshot of our fascinating but complex country, and I invite visitors to come experience it for themselves."